dramatic structure

dramatic structure
a) The sequence a 5-act play follows including exposition, rising action, climax or turning point, falling action, and denouement or catastrophe. credit Gustav Freytag 1863

The laptop ad that first showed an I.T. team with a problem and then showed IBM as the solution used emotional pivot as its dramatic structure.

b) (Advertising) one of four formats used in commercials that are designed to affect the audience emotionally, not just rationally: emotional pivot, positive transition, emotional build, and sustained emotion.

Wikipedia foundation.

Игры ⚽ Поможем сделать НИР

Look at other dictionaries:

  • Dramatic structure — is the structure of a dramatic work such as a play or film. Many scholars have analyzed dramatic structure, beginning with Aristotle in his Poetics (c. 335 BC). This article focuses primarily on Gustav Freytag s analysis of ancient Greek and… …   Wikipedia

  • dramatic literature — Introduction       the texts of plays that can be read, as distinct from being seen and heard in performance.       The term dramatic literature implies a contradiction in that literature originally meant something written and drama meant… …   Universalium

  • Dramatic Prakrit — Dramatic Prakrits were those standard forms of Prakrit dialects that were used in dramas and other literature in medieval India. They may have once been spoken languages or were based on spoken languages, but continued to be used as literary… …   Wikipedia

  • Dramatic and performing arts at the University of North Carolina at Chapel Hill — The first Memorial Hall, pictured in 1885 Contents 1 Carolina Performing Arts 2 …   Wikipedia

  • Structure of Handel's Messiah — For the full text, scriptural references and sound samples, see Messiah on Wikisource Title page of Handel s autograph score Messiah (HWV 56), the English language oratorio composed by George Frideric Handel in 1741, is structured in three parts …   Wikipedia

  • Narrative structure — is generally described as the structural framework that underlies the order and manner in which a narrative is presented to a reader, listener, or viewer. The narrative text structures are the plot and the setting( also known as the shenter).… …   Wikipedia

  • Verse drama and dramatic verse — Verse drama is any drama written as verse to be spoken; another possible general term is poetic drama. For a very long period, verse drama was the dominant form of drama in Europe (and was also important in non European cultures). Greek tragedy… …   Wikipedia

  • Dramatica Theory of Story Structure — Originated in 1994, the The Dramatica Theory of Story Structure is a diagnostic modelling tool built around a concept called “The Story Mind.” According to this notion, every story has a mind of its own – its psychology is built by the story’s… …   Wikipedia

  • Ludwik Solski Academy for the Dramatic Arts — Infobox University name = Ludwik Solski Academy for the Dramatic Arts native name = Państwowa Wyższa Szkoła Teatralna im. Ludwika Solskiego image size = caption = latin name = motto = established = 1946 type = Public endowment = staff = rector =… …   Wikipedia

  • Secondary structure prediction — is a set of techniques in bioinformatics that aim to predict the local secondary structures of proteins and RNA sequences based only on knowledge of their primary structure amino acid or nucleotide sequence, respectively. For proteins, a… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”