clicks and bricks

clicks and bricks
(of a shop or business) Combining a traditional retail outlet with online sales.

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  • clicks and bricks — n. A business strategy in which a company combines online ecommerce ( clicks ) with traditional retail outlets ( bricks ). Example Citation: Marla Malcolm has a beautiful new business. She s about to launch bluemercury inc., a Web site that will… …   New words

  • clicks and bricks — /ˌklɪks ən brɪks/ noun a way of doing business that combines e commerce and traditional shops …   Marketing dictionary in english

  • clicks-and-mortar — adj. Describes a retail business model that combines online e commerce with physical retail outlets. Example Citation: That was one day after BarnesandNoble.com chief executive Jonathan Bulkeley championed the clicks and mortar philosophy that… …   New words

  • clicks-and-mortar — UK US adjective [before noun] INFORMAL ► E COMMERCE, COMMERCE used to describe a company that sells its goods or services using both traditional stores and the internet: »Internet only services will have to develop some physical presence on the… …   Financial and business terms

  • clicks-and-mortar — /ˌklɪks ən mɔ:tə/ adjective conducting business both through e commerce and also in the traditional way in buildings such as shops and warehouses (NOTE: Compare this term with bricks and mortar.) ▪▪▪ ‘…there may be a silver lining for ‘clicks and …   Marketing dictionary in english

  • clicks-and-mortar — /ˌklɪks ən mɔ:tə/ adjective conducting business both through e commerce and also in the traditional way in buildings such as shops and warehouses. Compare bricks and mortar ▪▪▪ ‘…there may be a silver lining for ‘clicks and mortar’ stores that… …   Dictionary of banking and finance

  • clicks-and-mortar — bricks and clicks A business model that combines e commerce with the use of physical premises such as retail outlets or warehouses …   Accounting dictionary

  • clicks-and-mortar — bricks and clicks A business model that combines e commerce with the use of physical premises such as retail outlets or warehouses …   Big dictionary of business and management

  • Bricks and clicks — This delivery truck illustrates how some traditional supermarkets are now pursuing a bricks and clicks strategy. Bricks and clicks (aka clicks and bricks, click and mortar, or bricks, clicks and flips) is a business model by which a company… …   Wikipedia

  • bricks and mortar — bricks and mor‧tar [ˌbrɪks ən ˈmɔːtə ǁ ˈmɔːrtər] noun [uncountable] informal PROPERTY buildings such as houses, offices, and factories: • The hospital would cost about £37 million in bricks and mortar and another £10 million for equipment. * * *… …   Financial and business terms

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