advergaming

advergaming
The creation or playing of advergames.

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  • Advergaming — is the practice of using video games to advertise a product, organization or viewpoint. The term advergames was coined in January 2000 by Anthony Giallourakis who purchased the domain names Advergames.com along with Adverplay.com. The term… …   Wikipedia

  • Advergaming — El advergaming (del inglés advertising y game) es la práctica de usar videojuegos para publicitar una marca, producto, organización o idea.[1] Contenido 1 Finalidad 2 Origen 3 Just …   Wikipedia Español

  • advergaming — /ˈædvəgeɪmɪŋ/ (say advuhgayming) noun a marketing strategy of using video games in which products, brands, logos, etc., are placed in the game context to build familiarity with them. {adver(tising) + (video) gaming} …  

  • L'advergaming — Advergame L advergame ou jeu vidéo publicitaire est un jeu vidéo qui cherche uniquement à promouvoir l image d une marque. Le mot advergame est un néologisme peu utilisé en France qui vient de la contraction de advertising (publicité) et de game… …   Wikipédia en Français

  • Fuel Industries — Infobox Company company name = Fuel Industries company type = Private company slogan = The Idea Company foundation = 1999 location = Ottawa, Ontario, Canada key people = Mike Burns CEO Jeff Doiron President Dave Ozipko Creative Director Brian… …   Wikipedia

  • Serious game — A serious game is a term used to refer to a software or hardware application developed with game technology and game design principles for a primary purpose other than pure entertainment. Serious games include games used for educational,… …   Wikipedia

  • Mark E. Brown — Mark Brown Born 51 Rogers, Arkansas, U.S. Occupation Chief Executive Officer Years active 1983– …   Wikipedia

  • Juego serio — Un juego serio (del inglés serious game) es un videojuego diseñado de forma que junto al propio entretenimiento, transmite mensajes o ideas relevantes sobre diversos aspectos no relacionados con la industria de los videojuegos y que entran dentro …   Wikipedia Español

  • The Burger King — as seen in Burger King s Wake Up with the King commercial Agency: Crispin Porter + Bogusky Client: Burger King …   Wikipedia

  • Massive Incorporated — Type Subsidiary of Microsoft Industry Advertising Founded 2002 …   Wikipedia

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