overhype

overhype
To promote or publicize something excessively

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  • overhype — UK US (also over hype) /ˌəʊvəˈhaɪp/ verb [T] DISAPPROVING ► MARKETING to advertise or praise something more than it deserves in newspapers, on television, online, etc., in order to make people excited about it and want to buy, try it, invest in… …   Financial and business terms

  • overhype — v.t., overhyped, overhyping. * * * …   Universalium

  • overhype — verb make exaggerated claims about (a product, idea, or event). noun excessive publicity or promotion …   English new terms dictionary

  • overhype — v.t., overhyped, overhyping …   Useful english dictionary

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